Extremely sad news I met him a long time ago and found his insight extremely useful

Stephen Hooper

My best wishes to his family and the wider SMS network; a measured and principled man, but one who always had the client’s best interests as the pivotal consideration.

Gavin Hooper

What an incredible man. I was very fortunate to cross paths with Stephen and his wonderful wife Lynne, even spending a few great days on safari with him here in South Africa. He will be sorely missed by all who knew him. He was a real pioneer in the sports industry and a real gentleman. Condolences to Lynne and the family.

Kevin Watt

I was greatly saddened to hear that Stephen Proctor had died. Stephen was not only a wonderful golfer but one of life’s gentlemen. He was Captain OUGC in my second year and a true gentleman.

Peter Meanley

With deep regret I´ve learnt that Stephen left this world. I worked for and with Stephen for more than a decade and within this period we developed more than a pure business relationship. I respected his knowledge, his drive and the network he built, especially within the golf scene. Stephen will remain in my memories.

Helmut Bauer, Helmut Bauer, former head of SMS Germany

“They work closely to understand our requirements, develop a research programme to answer our issues, and provide considered and insightful reporting and recommendations.”

Michael Desmond, All England Lawn Tennis Club, Commercial Director (2010-2021)

“We have been working with Sporting Insights for over 20 years and their in depth knowledge of our game and curiosity for our business makes them a true brand partner in every sense”

Nick McInally, VP of Global Marketing, Callaway Golf

“Sporting Insights are approachable, insightful, and supportive; and always intent on ensuring that Babolat has research that makes a difference to our business and to our future success”

Eric Babolat, President and CEO, Babolat