ActionWatch - Australia

Keith CurtainActionWatch – Australia Keith leads Actionwatch Oz Pty Ltd, a joint venture between ActionWatch and Australian Surf Business Pty Ltd. He has been immersed in the surf scene for many years including as the founder/publisher of ASB magazine, and working for Reef Australia, Surfing Australia, and ASP Australasia. Keith was awarded the Pioneer Award…

Consultant

Saahil MarfatiaConsultant Saahil grew up in California and knew he wanted to work in the sports industry by the time he was in High School. He took an internship with Grandstand Sports and worked at New York Start Premier. He recently completed an MBA in Sports Administration and has created all the new ActionWatch dashboards.…

ActionWatch

John LafkoffActionWatch John has been in charge of our retail panel since 2008. A surf retail veteran, he started out at Country Scruffs Clothing Company, launched operations for Gotcha Sportswear and Beach Towne Clothing and worked with Raisins Swimwear, and ran his own business with clients including Sole Technology, Yaga Sportswear, Spot Sport and California…

Business Intelligence Analyst

Maulik AnkoliaBusiness Intelligence Analyst In 2020, Maulik joined the team of Sports Marketing Surveys USA as a Sports Business Intelligence Analyst. He brings data into life through Data visualization. Also, he earned his M.B.A in Business Intelligence and Marketing from California State University in 2018.   Maulik grew up playing Cricket and Football back in…

Data Analyst

Colman GoganData Analyst I grew up in Palm Beach Gardens playing many different sports. Anything from basketball, golf, hockey, soccer, and baseball, my brothers and I played pretty much every competitive team sport at the recreational level. My dad enjoyed hockey and would send us to Canada during some summers for camp in St. Andrews,…

Senior Sports Research Executive

James SalmonSenior Sports Research Executive In 2015, James completed his MSc in Social Research Methods from the University of Surrey. Shortly after, he joined SPORTS MARKETING SURVEYS INC. as a Sports Research Assistant, progressing to Senior Sports Research Executive in 2019. James is a keen researcher and believes strongly in the work that he produces.…

Sports Account Assistant

Di GilderSports Account Assistant Di has worked for Sports Marketing Surveys for 20 years. Her duties include supporting the Tourism Northern Ireland economic impact of golf monitor, where she is in charge of liaising with the clubs to collect and verify their rounds played information. She also works on the quarterly Golf Rounds Played monitor…

Sports Account Manager

John WhyteSports Account Manager John joined Sports Marketing Surveys to work on the 2004 Olympic Games and has led our team on the European Tour since 2008. John attends or organises our research at every event on the European Tour calendar and The Open Championship, building relationships with equipment manufacturers, players, caddies and event-managers. Key…

Research Analyst

Robert BroachResearch Analyst Robert has been with Sports Marketing Surveys USA since it’s inception in 1999, having joined its predecessor, Sports Research, in 1996. Previous stints in the sports division at The NPD Group and with Sports Marketing and Retail Technology add up to over 25 years of experience producing high-quality primary market research products.…

Senior Sports Data Manager

Nirmadevi SundarrajSenior Sports Data Manager Nirma joined SPORTS MARKETING SURVEYS INC. as a Senior Sports Data Manager in 2019. Over her career, Nirma has more than 8 years’ experience in software development and testing. As well as sport, she has applied her skills in the worlds of banking, finance and insurance. At SMS INC., Nirma…