Four racquet brands on show in ATP Singles Finals

For the 11th consecutive year, the ATP finals arrive in London, bringing the game’s best male players to the 02 Arena. Using SPORTS MARKETING SURVEYS INC.’s equipment census research from earlier in the tennis season, we look at how the racquet, shoe and shirt usage will shape up in the singles competition the capital. Head…

SMS INC. Prepares to conduct 34th Wimbledon Equipment Census

WISLEY, UNITED KINGDOM – June 07 2018 SPORTS MARKETING SURVEYS INC. (SMS INC.) is a leading sports market research consultancy, servicing the sports facility, equipment and sports goods industry. The Wimbledon census provides the definitive account of the equipment used by players at the Wimbledon Championships, enabling organisations to identify sponsorship opportunities, track brand share…