Sports Marketing Surveys has been surveying players at all levels of sport since 1984. The resulting insights inform brands, retailers, events, venues and federations about the players who are the cornerstone of their sport.
Our research programme covers grass roots and the highest levels of the professional game, as well as everything in between. Our industry leading participation research has been described as ‘The gold standard in sports participation research’ by ESPN and is a must have for brands, retailers and federations involved in a sport.
Whether you want to learn how to attract new beginners or juniors to a sport, monitor core players’ purchasing and playing behaviour, or sensitively survey elite sportsmen and women, our insight can help.